Is NPS Appropriate for Employee Loyalty?
Increasingly, I am asked whether Net Promoter is appropriate for employee surveys. The theory is that loyal employees create loyal customers, which in turn leads to financial benefits. Many people intuitively understand this connection. However, after many years in the employee research world, I realized the employee survey process ranks alongside performance reviews as an exercise in frustration (and futility) for all involved. Poorly run employee programs can have the same unfortunate results as poorly run customer programs – lack of executive engagement, line ownership, accountability, etc.
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